Why doing good is also good for business
Trade is traditionally seen as a contributor to climate change – for example, through transport emissions and increased economic activities. But trade, when done sustainably and backed by the right policies, is actually a powerful tool to meet both environmental and economic goals.
In this article Annegret Brauss and Cherika Hardjakusumah explain how ITC’s GreenToCompete initiative supports small businesses to become more resilient, nature positive and seize business opportunities of the circular economy. They provide practical examples from the ongoing work of the initiative.